Healthwise

HEALTH CARE PROVIDERS
Logo Design

PROJECT OVERVIEW

Healthwise and Envision are providers of home health care and wellness services for the elderly in the St. Louis area. I was commissioned to design both logos, ensuring each conveyed compassion, reliability, and professionalism—core values of the organization.

The designs were crafted to be versatile and impactful across a range of applications, including websites, brochures, and a variety of marketing and branding materials.

The client requested that both logos convey a friendly, approachable feel while remaining easy to recognize. To maintain brand consistency across the two identities, I utilized a shared core color palette, ensuring visual harmony while allowing each logo to stand out with its own character.

The company was extremely pleased with the final logo designs, noting that they effectively communicated a sense of care, longevity, and peace, values at the heart of their mission.

Following the logos development, I continued to collaborate with them over the next several months, applying the new branding across a wide range of marketing materials to ensure a cohesive and impactful visual identity.

Tri-fold brochure and two pamphlets for a wellness program called Healthwise, featuring images of elderly people exercising and lying in yoga poses, with text about health screenings, wellness classes, and contact information.

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